Providing full technical support and communication, based on Hyundai’s ‘Think Again’ campaign, with press launch for three sets of cars: i20, i30 and i-oniq.
What we did
Working with creative agency Fitch and content producer Smoke and Mirrors, we delivered all technical aspects of the Hyundai Press Conference. This included all video playback, cameras, sound, additional press lighting and all show crew to deliver the event. The main car reveal involved tracking LED and the car being dynamically driven onto a revolve. we worked closely with all content companies to ensure the main LED and architectural column LED was utilised correctly and content produced to correct formats.